David Armitage began his career as a successful exploration geoscientist, drilling deep wells in the Anadarko basin of Oklahoma. He started one of the world's first commercial GIS companies,
GeoGraphix which developed sophisticated subsurface modeling, analytic, and visualization software. GeoGraphix became a subsidiary of Halliburton in the mid-90's, and Armitage launched his next venture,
Qubit delivering some of the world's first wireless Internet tablets. Armitage's insatiable thirst for building great companies led to the launch of Cartasite in 2004, with the dream of bringing Realtime
Operational Intelligence to the energy and natural resource industries. Armitage graduated from St Lawrence University with a BS in Geology and Economics.